User Experience
UX strategy report
White Elephant App
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This strategy report is for an app I designed called The White Elephant. In this assignment I was asked to observe the world around me, identify
a problem, and respond to that problem. The White Elephant was born as a response to the pandemic and the toll it had taken on my
department at work. The app was created to assist in boosting my team’s morale over the holiday season as in-person meeting was
not viable. It is designed to allow people to enjoy a favorite holiday game, safely.
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The task required I research apps within the same realm and make improvements to what those applications did wrong. I was forced to
walk through my app over and over to ensure the logic would flow seamlessly for its users. I also employed others to collaborate and point out areas for improvement in logic as well as design.
Course TWC 444 User Experience
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Demonstrated outcomes:
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Rhetorical Knowledge
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Critical Thinking, Analysis, and Research
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​Technology
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Usability Testing
Frys.com
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I performed a usability test for the Frys.com website. The assignment required I create and perform my own usability test. The study included multiple users and required them to complete a set of tasks, while navigating the website. While navigating the website I observed the user's actions and collected data. After compiling data, I was required to communicate my analysis via a report.
The assignment allowed me to demonstrate my ability to critically think, analyze, research, and communicate the data I gathered while completing the usability test. I came away from this task with a better understanding of the importance of user-centered design as well as the collaborative and social aspects of research.
Course TWC 421 Principles of Web Authoring
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Demonstrated outcomes:
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Rhetorical Knowledge
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Critical Thinking, Analysis, and Research
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Technology